Connect Google Ads to Boxly

This feature is part of Boxly’s Pro Plan

If you run ads on Google and want to track what happens after someone becomes a lead, you can connect your Google Ads account to Boxly.

This lets us send updates when:

• A new lead comes in

• A lead moves through your stages (like "Consultation Booked" or "Treatment Started")

Connect Google Ads to Boxly

Step 1: Start the Connection

Go to Marketing > Ad Tracking in Boxly.

Under Google Ads, click “+ Add Account”.
You’ll be taken to Google’s login page.

Step 2: Sign in to Google

Choose the Google account you use for ads.
Give permission to allow Boxly to send conversion data.

We don’t access your campaigns or billing details.

Step 3: Choose Your Ad Account

After login, you’ll return to Boxly.
If your Google account has multiple ad accounts, choose the one you want to use.
Click “Save”.

What Boxly Sends to Google Ads

Boxly sends the following to Google Ads:

• New lead events (when someone becomes a lead)

• Stage updates (like "Consultation Booked", "Treatment Started", or "Treatment Finished")

What Events Boxly Sends to Google

When tracking is set up correctly, Boxly automatically sends key conversion events to your connected ad accounts.

How it works:

1. When a new lead comes in

Boxly classifies it as:

• Qualified Lead (a real potential customer)

• Spam (marketing or junk)

• Other (existing patients or non-sales enquiries)

• Unknown (not yet classified)

2. When a lead moves through milestones

Every time a lead reaches a milestone (for example, Consultation Booked, Treatment Started, or Treatment Finished), Boxly reports that event back to Google.

These updates help your ad platforms learn which ads and audiences bring you real, high-value leads and optimise for more of them.

That’s it. You’re all set.