Want to know which ads actually lead to bookings? With Boxly’s Conversion Tracking feature, you can now connect your ad platforms directly to Boxly, and we’ll send updates automatically as leads come in and move through your stages.
This helps platforms like Google, Facebook, and Instagram understand what’s working so they can optimise your campaigns for better results.
You can connect Boxly to the following platforms:
Google Ads
Track new leads and key moments like "Consultation Booked" or "Treatment Started" using conversion events.
Google Analytics (GA4)
Send detailed events (with treatment name and value) to your analytics dashboard.
Connect Google Analytics to Boxly
Facebook & Instagram Lead Ads
Track which leads came from Meta ads and what they do next.
Connect Facebook Lead Ads to Boxly
Facebook & Instagram Messenger
Even leads who message you directly (instead of using a form) can now be tracked.
Once connected, Boxly automatically sends two types of events:
New Lead Events
When someone becomes a lead in Boxly, we send this information to the connected platform. This includes:
Name, phone number, and email (anonymised)
The channel they came from (e.g. Facebook Ad, Webform)
Date and time
The box they were added to
Stage Milestone Events
When a lead moves through your stages (milestones you’ve set up in Boxly), we send:
The stage name
The treatment name
The treatment value
When the event happened
Without this, your ads may be guessing what counts as a conversion. With Boxly’s tracking:
You tell platforms what matters to your business
You avoid wasting budget on poor leads
You get more of the right leads that actually convert
If you're running ads and want better results, this feature is for you. Check the setup guides above or message us if you need help.
